Why haven’t you bought my book yet?
[Legit question — ‘never heard of it’ is perfectly acceptable, just trying to do some un-scientific polling. Drop a comment here or on any of my internet edifices.]
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spell-sword.com 
Ah yes, the question on every self-published author’s mind. If you crack the code for this, you can write a new book that’s sure to be a bestseller.
Indeed!